Paolo Carito

September 13, 2021

Country: Italy

Executive Manager / Innovation Advisor expert in sports economy, entertainment, media rights and production with over 20 years` experience both as manager and entrepreneur partner of international leading customers.

During a challenging career, I had the opportunity to deal with high level duties within sporting clubs (football, basketball and other disciplines) as well as supporting top international customers in developing media communication and TV production activities (RAI, RAI Cinema, World Food Programme, Maserati, America’s Cup, RCS Sport, etc).
Started my career as Marketing Director expert in strategic brand positioning and business development, I have learned over time how to effectively perform financial planning, management control and business process re-engineering operations always aiming at achieving cost saving objectives without compromising investments.

The diverse and profound professional path makes me one of the few Italian executives with experience in the management of both sporting clubs and international large events.

Areas of expertise:
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General Management
Sports Economy and Technological Innovation
Sports Marketing
Media Rights and Production
Contract Negotiation
Business Process Re-engineering
Financial Planning and Management Control
HR Management
Strategic Leadership
Digital Transformation